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Newsmax.com Demographics

Sections:
Homepage
Inside Cover
Newsfront
U.S.
Politics
International
Pundit Columns
Health
Science & Technology
Strong demographics and a loyal following,
deliver results for advertisers.

NEWSMAX PROFILE
2.4-million unique visitors — 74% returning/26% new
8-million cumulative visitors — 63% visit every day
19 million monthly page views
9.5 minutes — average time on site
1.6-million opt-in e-mail subscribers
Source: Google Analytics, DEC 2007

NEWSMAX PROFILE
68% of web users are men.
83% are between 25 and 64 years of age.
43% have a household income above $75,000
82% of all households have an investment portfolio
23% have a portfolio value of $250,000+, 50% higher than the national average
80% are homeowners
78% have at least some college
75% Shopped on-line in last 3 months
Source: NIELSEN @PLAN , NET RATINGS . Winter 2007